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Manama – 24 October 2018: Zain Bahrain, a leading telecoms operator in the Kingdom, announced the launch of zBot, an all-new interactive digital channel for smart customer service, making it the first telecoms operator to launch this innovative solution in the Kingdom.

The launch of zBot falls in line with Zain’s strategy to deliver an exceptional customer experience, investing in robotics technology within the customer care area to provide its customers with a reliable and fast Live Chat service where customers inquiries can be answered and fulfilled in a fully automated manner without the need of human interaction.

zBot utilizes robotics and the latest Artificial Intelligence (AI) and Natural language processing technologies (NLP), making it one of the most advanced customer service solutions in the industry

Available 24/7 in English language, the new zBot interactive channel offers its customers a range of fully automated services via Zain Bahrain’s portal and mobile application, including post-paid billing inquiries, pre-paid inquiries, usage details, the latest offers and promotions, managing accounts, purchasing smart devices from the online store and information on branch locations and opening hours, in addition to many unique features.

Commenting on the launch, Abdulla Salmeen, Acting Director of Customer Care, Zain Bahrain said: “We are witnessing growing adoption across our digital channels in general and specifically the mobile application and live chat service, and thus we came up with this new addition to continue delivering superior customer experience.”

“zBot is a technologically advanced interactive customer care service which responds to the customers’ inquiries in a reliable and fast manner. Zain Bahrain is fully committed to continue its efforts in enriching the customer experience, offering them alternative solutions and platforms to fully service their needs and upscale their satisfaction rates and customer experience.”